How to Get Your Design Projects Published: Insider Tips from a Magazine Editor

As a designer hustling to break into the next level, landing your work in a notable magazine can feel like the launchpad you desperately need—but the process often seems daunting or mysterious. In this post, I’ll walk you through actionable strategies for getting published, straight from my takeaways of a revealing interview with Michael Korb, a seasoned editor and writer for Gulfshore Life and Home Magazine. Whether you’re just starting or looking to expand your professional footprint, these insights will demystify how editors choose projects and show you how to stand out with your submissions.

Why Magazine Features Matter

There’s no denying the impact that being published in a respected magazine has for a designer. It’s more than just pretty photos on glossy pages—it’s credibility, expanded reach, and validation for both you and your clients. But editors aren’t all-seeing; they rely on proactive designers to submit their best work. If you’ve been holding back, thinking your project has to be “just right” before reaching out, it’s time to rethink that strategy.

What Magazine Editors Really Want—And Why It’s Simpler Than You Think

From my perspective, one of the biggest revelations from Michael Korb’s interview was just how approachable and straightforward the process really is. Editors aren’t mythical gatekeepers; in fact, they’re hungry for fresh, well-shot content and are keen to hear from designers of all levels. But there’s one non-negotiable: spectacular photography is everything.

Korb was clear: if your images don’t capture the true spirit and beauty of the space, your project won’t make the cut—no matter how stunning it is in person. Magazines have limited real estate, and every inch matters. Your photos have to instantly convey the wow factor.

For example, on a single family home, a picture or two of the front elevation so the reader can get a sense of the property, as well as an outside living area if the property includes it.

Photography: The Make-or-Break Factor

Here’s the unvarnished truth: the difference between getting published and not is almost always down to your choice of photographer. As a designer, work with professionals who specialize in interiors, not just any photographer (especially not your wedding photographer or cousin with a nice camera). Interior photographers know how to light, stage, and compose for print—skills that are fundamentally different from other types of photography.

Look at local magazines to see what kind of photography gets featured, and align yourself with shooters whose style fits the outlets you want to target. And don’t just send 300 generic photos—ten to twelve outstanding, well-chosen images (with a mix of wide shots and details, verticals and horizontals) are more than enough to make an editor’s selection process a breeze.

Curating & Pitching Your Work: Practical Steps

Wondering who to reach out to? Start by identifying the editor or editor-in-chief, and don’t hesitate to include associate editors if you’re unsure. It’s not offensive to cast a wide (but relevant) net—they expect it! If you’re unsure, just call the magazine and ask who to contact.

Another nugget: editorial calendars can be helpful, but don’t wait for the “perfect fit.” Just send your latest and best; editors are always hungry for quality content and will hold on to strong projects for future issues. If your project has an interesting backstory about a particular piece, travel, or inspiration—it’s worth mentioning, but don’t overthink it. At the end of the day, it’s the images that sell the story.

Building Relationships—And Why Rapid Response Matters

Once you’re in contact, be responsive. Opportunities can vanish quickly if you don’t reply, so treat every editor request with top-priority urgency. Editors remember who’s prompt and who leaves them waiting. Follow up and stay in touch even if you don’t have a project handy—trust and visibility go a long way.

Quality Over Everything—But Don’t Wait for Perfection

The big takeaway for me: Don’t let perfectionism or intimidation keep you from reaching out. Editors want to hear from you—they can’t feature projects they don’t know exist. And you don’t have to be a veteran; if your project looks amazing, it stands a legitimate chance. Great photography plus a timely pitch is all it takes.

Ready to get noticed? Invest in standout images, research your local publications, and don’t hesitate to introduce yourself. The editor’s inbox isn’t a fortress—it’s your next opportunity.