Building a Thriving Design Business: Lessons from the Six Figure Designer Podcast
The Perfect Combination of Motivation, Image Consulting, and Comedy
With her 25 years of experience in sales, training, and coaching, Jen Polt brings a wealth of knowledge and expertise to the table. Her recent career transition from a beauty industry executive to a confidence coach and image consultant for women over 40 has propelled her to become a voice that celebrates midlife and encourages individuals to embrace the joys and freedoms that come with aging.
Creating a Community
One of the standout features of the Six Figure Designer Podcast is the strong sense of community that Jen has fostered. She has built an international community of over 120,000 people who resonate with her messages of radical self-love, self-deprecating humor, and BFF-like delivery. Jen’s authenticity and individuality shine through in her content, making her a relatable and trustworthy source of inspiration. Through her live sessions, where she engages in unscripted and unedited conversations, she has cultivated a loyal following that eagerly looks forward to tuning in and participating every week.
Authenticity Breeds Connection
One of the secrets to Jen’s success in building a community is her unwavering commitment to authenticity. She shares her real-life experiences, insecurities, and even moments of failure with her audience. By removing the veil of perfection, Jen creates a sense of vulnerability that fosters genuine connections. Her willingness to show all facets of her personality and embrace her unique quirks has endeared her to her followers. In a world where comparison and self-doubt can run rampant, Jen’s message is a refreshing reminder that it’s okay to be yourself and that true connection comes from embracing who you are.
Micro Lessons for Macro Impact
When it comes to building a following on social media, Jen’s advice is to focus on creating micro content. Instead of getting overwhelmed by creating grandiose content, she suggests breaking down topics into bite-sized morsels. For example, interior designers can create short videos or posts teaching little tricks like styling beds, arranging accessories, or creating eye-catching shelving displays. These micro-lessons not only provide valuable insights to the audience but also showcase the designer’s expertise and promote engagement. It’s the small details that add up to create a beautiful and functional space, both online and in real life.
Confidence: A Journey, Not a Destination
Throughout the Six Figure Designer Podcast, Jen emphasizes the ebbs and flows of confidence. She reminds her audience that confidence is not a fixed state, but a journey that we all experience. There will be moments of feeling on top of the world and others where self-doubt creeps in. However, understanding that confidence fluctuates allows us to ride the ups and downs with grace and resilience. Jen encourages designers to take a success inventory, acknowledging and celebrating their accomplishments. By recognizing how far they’ve come, designers can reaffirm their own power and reignite their confidence.
Dress Like Your Brand
In the visually driven world of design, what you wear can be a powerful expression of your brand. Jen believes that your personal and professional image should reflect your brand’s aesthetic. Just as interior designers create cohesive and unique spaces for their clients, they should apply the same principles to themselves. Dressing in a way that aligns with their design style can make a lasting impression on potential clients. Whether it’s minimalism, bold colors, or playful patterns, designers can use their clothing as their own personal calling card, showcasing their authentic brand.
So, are you ready to join the Six Figure Designer community and start your journey towards design success? Head over to Jen’s social media channels and connect with her vibrant community of like-minded individuals. Get ready to level up your design business and break through that five-figure ceiling!
Thank you for reading and remember, you have the power to transform your design business into an extraordinary success story.
Tune into the full episode on iTunes here or on my website and keep up with my other blog posts.