Owning a design business is a constant learning experience. 

Check out my articles below for a mini lesson on how to improve your business!

How To Be UNFORGETTABLE

How To Be UNFORGETTABLE

Quick Tips for Making a Great Impression as a Designer Hey everyone, I just wrapped up an amazing few days with some designers in my Luxury Client Academy here in Naples. We toured million-dollar homes, saw the best of Florida’s design scene, and had a fantastic time....

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The Luxury Client Academy

The Luxury Client Academy

Hey, Pam Durkin here, your closing coach for interior designers. I'm thrilled to introduce the Luxury Client Academy, a nine-month coaching program designed to help you attract high-end clients, close exceptional projects, increase your fees, build a stunning...

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Behind the Scenes

Behind the Scenes

Perfectionism: The Silent Business Killer One of the biggest lessons I've learned is to stop obsessing over perfection. We often spend way too much time trying to make everything flawless, which can really slow us down. For instance, I decided to go live today just 45...

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WHERE to Network for the “Big Fish’

WHERE to Network for the “Big Fish’

Hey everyone! Today, I want to dive into a frequently asked question: how to network with the "big fish" in the interior design industry. This seemingly simple query is crucial for growing your business and merits a deep dive. Identifying Your Target Clients...

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Don’t Go It ALONE!

Don’t Go It ALONE!

Hello, everyone! Today, let’s explore a critical aspect of business growth and personal success—knowing when to seek professional help. We often consume books, podcasts, and advice from friends, but there comes a time when professional guidance can be a game changer,...

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The Luxury Client Academy

How to CLOSE 9 out of 10 Projects!

Thanks for joining today's blog. Whether you tuned in to our weekly IG Live or gearing up for our free workshop, "Sales for Introverts," I’m thrilled to share tips that will help you close more clients. If you’re aiming to improve your sales close rate, mastering the...

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When they LOVE you, but don’t BOOK

When they LOVE you, but don’t BOOK

Hello, friends! Today, we’re diving into handling client rejection, a topic that resonates with many creatives. Imagine this: a potential client loves your work, conversation flows easily, everything seems perfect—and suddenly, they choose another designer. It’s...

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WHERE & HOW to find great clients!

WHERE & HOW to find great clients!

As we approach the big holiday, let's focus on honing networking skills to boost our interior design businesses. Even in the digital age, in-person networking remains incredibly effective in finding great clients and building valuable relationships. The Power of...

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Have you been asked to REDUCE your fee?

Have you been asked to REDUCE your fee?

Picture this: you're comfortably settled on the couch, sipping your coffee, ready to dive into another engaging session, when the topic of clients wanting to reduce fees comes up. It's a common scenario many designers face. You've sent off your proposal, you're...

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CLOSE more of the jobs you WANT

CLOSE more of the jobs you WANT

Hello everyone! I'm excited to sit down with you today to chat about how to close more sales in your interior design business. We’ll cover strategies to attract inquiries, qualify leads, and improve your sales techniques. Creating a Connection Building a connection...

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