by Sean Durkin | Sep 13, 2026 | Marketing By Design
Do You Need More Interior Design Clients Or Better Opportunities? If you are busy, tired, and still wondering why your calendar is not translating into enough profit, you may not need more clients. You may need better interior design clients and a steadier flow of...
by Sean Durkin | Sep 11, 2026 | Marketing By Design
How To Handle AI Images In Interior Design Consultations A potential client pulls out a phone during your consultation and shows you AI images of exactly what they think they want. Your first reaction might be defensive: Why am I here if they have already designed the...
by Sean Durkin | Sep 2, 2026 | Marketing By Design
Does Your Interior Design Business Have Hot Potato Syndrome? You finally say the higher design fee. You explain the client boundary. You tell a referral partner exactly which projects you want. Then the other person pauses, and suddenly you are scrambling to offer a...
by Sean Durkin | Aug 12, 2026 | Marketing By Design
If you had told me that bringing home a puppy would make me rethink the way I approach business, I probably would have laughed. Then Apollo arrived. A tiny Italian Greyhound came into our house, and suddenly I was thinking about feeding schedules, house training,...
by Sean Durkin | Aug 8, 2026 | Marketing By Design
Some projects look perfect on paper and still have no business on your calendar. If you are an interior designer who has ever felt torn between a big opportunity and a bad gut feeling, this is for you. The project may be large. The referral source may be solid. The...
by Sean Durkin | Jul 29, 2026 | Marketing By Design
Interior designers are surrounded by inspiration. We can find beautiful rooms, fresh product introductions, impressive installations, and polished project photography every time we open our phones. Inspiration is everywhere. But inspiration will not tell you whether...