by Sean Durkin | Nov 7, 2023 | Marketing By Design
If your business is not getting the quality or quantity of projects you want, the answer is usually not “post more on Instagram” or “wait for referrals to pick up.” That is not a marketing plan. That is hoping with Wi-Fi. A successful marketing plan gives your...
by Sean Durkin | Nov 6, 2023 | Marketing By Design
Interior designers do not usually have a lack of things to do. They have a lack of protected time to do the things that actually move the business forward. There is always another email to answer, another client question, another vendor follow-up, another install...
by Sean Durkin | Nov 3, 2023 | Marketing By Design
There is a difference between being visible and being memorable. A lot of designers are visible. They post. They email. They network. They update their websites. They try the same marketing ideas everyone else is trying and wonder why the results feel lukewarm. But...
by Sean Durkin | Oct 31, 2023 | Marketing By Design
Curiosity is one of the most underrated business tools a designer has. We talk a lot about creativity, client experience, profitability, marketing, and project management. All of that matters. But underneath the best design work and the strongest business decisions is...
by Sean Durkin | Oct 30, 2023 | Marketing By Design
Big yearly goals sound impressive. They also have a sneaky little habit of becoming vague, delayed, and disconnected from what is actually happening in your business this week. That is why 90-day goals are so powerful, especially for interior designers and creative...