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Did The Nonsense Sneak Back In? The Mid-Year Reset For Designers

Did The Nonsense Sneak Back In? The Mid-Year Reset For Designers

by Sean Durkin | Jul 23, 2026 | Marketing By Design

There is a point in the year when even smart, capable designers look up and realize the business has gotten noisy again. The calendar is full. The inbox is active. Projects are moving. But the structure that was supposed to protect your time, profit, and peace has...
How To Make 2025 Your Best Year Ever As An Interior Designer

How To Make 2025 Your Best Year Ever As An Interior Designer

by Sean Durkin | Dec 16, 2024 | Marketing By Design

If you want 2025 to be your best year ever, do not start with a prettier planner, a vague revenue goal, or a promise to simply work harder. Start with clarity. Look at what actually worked, what drained you, what paid you well, what attracted the right clients, and...
How To Close A 5 Figure Design Fee In 5 Days

How To Close A 5 Figure Design Fee In 5 Days

by Sean Durkin | Nov 25, 2024 | Marketing By Design

If you want to close a five figure design fee in five days, you do not need sleazy sales tactics. You need the right lead, a strong referral network, a clear qualification process, fast follow-up, and the confidence to guide the conversation well. When those pieces...
How To Handle Client Fee Reduction Requests In Interior Design

How To Handle Client Fee Reduction Requests In Interior Design

by Sean Durkin | Jul 1, 2024 | Marketing By Design

Direct Answer: When a client asks you to reduce your interior design fee, do not immediately discount your services. First, ask questions to understand what is driving the request. Then evaluate whether the project is still strategically worth pursuing. If the budget...
How, When, And Why To Fire A Client As An Interior Designer

How, When, And Why To Fire A Client As An Interior Designer

by Sean Durkin | Dec 16, 2023 | Marketing By Design

If you are wondering whether it is time to fire a client, the short answer is this: yes, if the relationship is consistently eroding trust, profitability, confidence, or project outcomes, and your efforts to reset expectations have not worked. A difficult client is...
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