by Sean Durkin | Dec 15, 2023 | Marketing By Design
If you are an interior designer looking for a more memorable way to convert warm leads into paying clients, a shock and awe box can be a smart, strategic tool. A well-designed box helps you build trust, answer objections, showcase your expertise, and create a premium...
by Sean Durkin | Dec 15, 2023 | Marketing By Design
If you are an interior designer, here is the truth. Confidence is not something you arrive at once and keep forever. It moves. It rises. It dips. Some days you walk into a consultation feeling clear, capable, and magnetic. Other days you second guess your pricing,...
by Sean Durkin | Dec 15, 2023 | Marketing By Design
If you want to attract affluent interior design clients, start here: affluent clients are not simply looking for lower prices or more options. They are looking for trust, discretion, efficiency, confidence, and someone who can make excellent decisions without wasting...
by Sean Durkin | Dec 14, 2023 | Marketing By Design
If you want the direct answer, here it is: I wear jeans to client meetings because they support my brand, help clients relax, communicate confidence, and reflect the kind of creative leadership I bring to a project. I am not dressing down because I do not take the...
by Sean Durkin | Dec 14, 2023 | Marketing By Design
If you are an interior designer, you need confidence. Clients are hiring you for leadership, clarity, taste, judgment, and solutions. But confidence without humility can feel dismissive. Humility without confidence can make clients question your expertise. The sweet...
by Sean Durkin | Dec 13, 2023 | Marketing By Design
If you want to work with affluent clients, start by dropping the assumption that wealth automatically makes someone difficult. The best affluent clients are often decisive, respectful, generous, and deeply appreciative of expertise. The key is not simply finding...
