by Sean Durkin | Nov 14, 2023 | Marketing By Design
Your influence is bigger than your follower count. It is bigger than the number of likes on a post. Bigger than who commented. Bigger than whether your latest story got the attention you hoped it would get. Influence is not just reach. It is the effect your words,...
by Sean Durkin | Nov 13, 2023 | Marketing By Design
Gratitude should never feel like an afterthought. In business, especially in a relationship-based business like interior design, the way you say thank you matters. A quick text is better than silence. A handwritten note is better than a generic email. But when someone...
by Sean Durkin | Nov 13, 2023 | Marketing By Design
There are books that give you a few good ideas, and then there are books that make you stop and say, “Oh. That might be me.” The Big Leap by Gay Hendricks is one of those books. It is not just a book about personal growth. It is a book about the invisible ways we hold...
by Sean Durkin | Nov 9, 2023 | Marketing By Design
Almost every design or renovation project starts with a number. Sometimes it is a real number based on drawings, specifications, labor, selections, freight, procurement, contingencies, and experience. Sometimes it is a hopeful number based on what someone wants the...
by Sean Durkin | Nov 7, 2023 | Marketing By Design
If your business is not getting the quality or quantity of projects you want, the answer is usually not “post more on Instagram” or “wait for referrals to pick up.” That is not a marketing plan. That is hoping with Wi-Fi. A successful marketing plan gives your...
by Sean Durkin | Nov 6, 2023 | Marketing By Design
Affluent clients are not hiding. They are going to events, supporting causes, meeting friends for wine, playing golf, attending fundraisers, renovating homes, traveling well, serving on boards, and asking trusted people who they should hire. The real question is not,...
